Outdoor Retailer Trade Show Is Leaving Utah
After a meeting to address the recent disparities between Utah’s state government actions and the ideals of the Outdoor Industry Association (OIA), the outdoor industry’s biggest trade show is leaving Utah. The meeting did not alleviate recent tensions between the Utah state government and the outdoor industry, and the search for a new venue is underway.
Outdoor Retailer, held semiannually in Salt Lake City brings in 400,000 visitors and $50 million a year to the state. The potential revocation of Bears Ears National Monument and Utah’s additional lack of support over public lands led to unrest in the community, with major brands like Patagonia, Arc’teryx, and Polartec pulling out of the show in protest.
Pressure from these brands and other voices in the community led to the meeting between Utah Governor Gary Herbert and representatives from outdoor recreation businesses. Salt Lake City has been the home of OR for nearly 20 years, and it will be a significant undertaking to find a venue and city that can suit the needs of the show.
The show has become a large-scale gathering of retailers, brands, organizations, and media in the outdoor industry. As a whole, it can function as a collective voice for conservation and action that directly affects public lands and the businesses that depend on them.
“As swiftly as humanly possible, we are doing the work necessary to procure potential alternative locations for Outdoor Retailer.” OR Show Director Marisa Nicholson stated in a recent press release. “Outdoor Retailer is the only gathering where the entire industry comes together to conduct commerce, share best practices and exchange ideas. There is no other event where the most respected iconic brands and retailers… show up en force.”
The show will remain in Salt Lake City for July 2017, and updates on future location will be noted as they are made available.
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